Migrate is one of the newest editions to the auto-switching marketplace. They are similar to Switchcraft, WeFlip, and our other free competitors - they only switch you to tariffs that pay them a commission. This means that although they claim to switch you to the cheapest deal, it is the cheapest deal that pays them a commission rather than the cheapest deal on the whole of the market.
80% of the time, the cheapest deal was not shown. Hidden within the website the best deal was available, but as shown through Flipper's research, 97% of people can't find it.
45% of the time, the cheapest deal was not shown. Since free auto-switchers make money through commissions from suppliers they do not offer the best deal to their customers.